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우리는 AI 시대를 위해 구축된 WPP의 글로벌 미디어 네트워크의 일원입니다

최고의 플랫폼, 인재, 파트너를 하나로 연결해, 모든 시장에서 매일 브랜드의 차별화된 성장을 이끄는 혁신적인 솔루션을 제공합니다.

AI-Enabled

Everything we do is connected and powered by AI, enabling collaboration, speed, transparency, and creativity at every step. Our end-to-end media delivery platform, Open Media Studio (OMS), is part of WPP Open, WPP's intelligent marketing system.

Fully Integrated

Today, we operate in an intelligent era where media is everywhere and in everything. Our advanced platform connects audiences everywhere, unifying creative, data, and production for holistic management with measurable commerce and analytics.

We deliver unparalleled growth for leading brands in the Middle East and North Africa

We are relentless in identifying and converting opportunities for our clients to grow. We unite strategy, media, data and technology in an AI-powered platform to deliver business outcomes at scale.

Select a service

Service and strategy

The success of our clients drives everything we do. We bring deep sector expertise and a collaborative culture to supporting client needs, creating trust and enduring partnerships.

We enhance human insight and expertise with AI-enabled technology, generating unique insights and differentiated strategies that accelerate growth and help our clients outperform the market.

Service and strategy
Our brands
Who we work with

Service and strategy

The success of our clients drives everything we do. We bring deep sector expertise and a collaborative culture to supporting client needs, creating trust and enduring partnerships.

We enhance human insight and expertise with AI-enabled technology, generating unique insights and differentiated strategies that accelerate growth and help our clients outperform the market.

Meet the team

Amer El Hajj

CEO MENA, WPP Media

Ralph Khoury

Chief Financial Officer MENA, WPP Media

Felicity Stokes

Head of Marketing & Communications MENA, WPP Media

Patricia Abi Fadel

Head of Investment MENA, WPP Media

Abdallah Adra

Head of Trading MENA, WPP Media

Mario Soufia

Regional MD Growth & Content MENA, WPP Media

Steven Sidawi

Head of Media Delivery

Boutaina Tazi

MD Morocco, WPP Media

Growth, delivered

우리의 모든 활동은 고객사의 성장을 향해 있습니다. 브랜드와 소비자를 연결하여 실질적인 가치를 창출하고, 비즈니스 성과를 이끌어내는 저희만의 방식을 확인해 보세요.

Du Telecom: improving performance efficiency through traffic quality control

Led by WPP Media and powered by Tapper, improved traffic quality delivered a 13% reduction in CPA and an 8.6% increase in order rate.

Doha Film Institute

Frame in Motion: Transforming the Doha Film Festival Experience

A multi-channel strategy delivering record-breaking reach, engagement, and audience growth.

L'Oréal, Garnier

Garnier Ramadaniyaat

How Garnier redefined Ramadan engagement in Saudi Arabia, driving record sales and youth brand love through bold, culturally resonant content on Shahid.

85%

Brand love

Spinney's

Not just a store, a story: Amplifying the Spinney's Riyadh launch

How Mindshare MENA, a WPP Media Brand, and The Goat Agency MENA launched the first-ever Spinneys store in Riyadh.

2.5M

influencer engagements

Perfetti Van Melle

AI world of lollipops

Our pioneering platform, transformed children's creativity into unique AI art and reimagined fun for a new generation, achieving significant lifts in brand awareness,a 1.25 ROI, and a 130 basis point increase in market share.