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News
Maersk Appoints WPP Media as Global Partner
3 min read
Perspective
The Era of Autonomy: Why "Agentic AI" is the Next Big Thing for Your Brand
Awards
WPP Media clients dominate 2025 World Media Awards, winning Grand Prix and two additional categories
Perspective
Beyond Keywords: Why "Generative Search Optimization" (GSO) is Your Brand's New Best Friend
News
TruGreen Awards Media Business to WPP, Deepening Strategic Partnership
Perspective
Influencer Marketing is Your Brand's Next Big Win
News
How we’re enhancing Retail Media Measurement as Incremental's first agency Connected Partner
3 min read
Research
Our latest Advertising in 2030 report offers a glimpse of the industry’s future
3 min read
Perspective
Federated Learning: AI's Secret Recipe for Performance
News
WPP Media Leads Global Rollout of Cartier’s Panther-Inspired Campaign
3 min read
Perspective
Smarter Video: How Commerce Data-Driven Targeting Turns Streaming Into Sales
Awards
